Juan Pablo Cangas – Digital Advertising (Google Ads) E-Commerce Consultant
I Help E-Commerce Store Owners and Marketers Grow and Scale With Google Ads
Times like these are perfect to go DEEP into Google Ads optimization. If it’s driving traffic, it should be monitored regularly. However, just having a quick look every once in a while is not going to give you enough leverage to get you out of a tough spot. Spend some time “sharpening the saw”, so …
Continue reading “Are your Google Ads campaigns due for optimization?”
When facing business or even personal challenges, sometimes we forget the simple power of asking the right questions. I just connected with a travel agent and told her I wanted to understand the market better. She pointed me to “host agencies”. I had no idea what those where, but started doing some research and found …
I’m deeply passionate about travel and want to find out ways to help businesses struggling in the current environment. So if this is you, please comment down below or message me directly and let’s connect… I have resources, processes and frameworks that might help you navigate these tough times, like my guide to digital marketing …
It’s very likely that your business is on survival mode right now. It can be very tempting to start doing a million things in order to get more revenue. But that can backfire. This is NOT the time to do SEO and network. Those things have their time and place, and I’m not saying you …
Continue reading “Why paid media can save you in these difficult times”
“Inaction breeds doubt and fear. Action breeds confidence and courage. If you want to conquer fear, do not sit home and think about it. Go out and get busy.” Dale Carnegie Well, most of us get actually have to “sit home” at this time, but the rest of this quote is perfectly applicable for digital …
Continue reading “It’s Sink or Swim Time in Digital Advertising – What are YOU Gonna do?”
Writers block… everyone that has ever written an ad has faced it. Is this you? Normally, the advice for writer’s block is just… write! Write whatever comes to mind, and then edit later. Yeah, this usually helps, but the problem is that Google Ads need to be short… so freely writing a bunch of long-winded …
When you are starting out a career in digital Marketing, or getting your feet wet as an entrepreneur trying to learn digital advertising, it can be pretty overwhelming. So many strategies out there! You probably don’t know where to start. Maybe you have dabbled in a bit of everything. But what’s really blocking you right …
Continue reading “5 Simple Steps to Stop Digital Advertising Overwhelm and Finally Get Stuff Done”
Are you a newly minted entrepreneur thinking about getting your feet wet with Facebook Ads/Google Ads? YOU GOTTA READ THIS Maybe you started advertising already and are just trying to make sense of it all? Then you REALLY need to read this! All these platforms, all these strategies, all these courses… It can be overwhelming, …
Continue reading “3 Common Mistakes New Digital Advertisers Make With Their Ads”
Success with Search Engine Marketing (SEM) campaigns does not come easy, but you can improve your results if you know your numbers well and make proper adjustments. This is essential whether you work with an agency or self-manage your accounts. Figure out how much a customer is worth to your business Make sure you know how …
