Times like these are perfect to go DEEP into Google Ads optimization. If it’s driving traffic, it should be monitored regularly.
However, just having a quick look every once in a while is not going to give you enough leverage to get you out of a tough spot. Spend some time “sharpening the saw”, so to speak.
Look at your account structure, and look for optimization opportunities to both AMPLIFY and SIMPLIFY. Think high impact – minimal effort. Most advertisers are missing so many opportunities, if they only knew where to look and actually took the time to do so.
And if tinkering with ads is not your thing, hit me up.
I can probably move a lot of levers for you in just a few minutes looking around your account. If your time is worth anything at all, don’t spend another minute trying to figure it out all by yourself (or working with anyone who’s not a true expert). Let’s arrange a consult, and let’s move the needle in your business NOW with smart Google Ads optimization.
Just comment GO DEEP if you’re interested.