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Category Archives: Travel Industry
Online travel advisor seeing ‘whiplash’ return of US travel market & consumer confidence
James Ferrara, InteleTravel’s President and co-founder is seeing some interesting trends in the US travel market & general economy recovery. According to him, cruises are leading the recovery. A 300% increase in bookings has been seen since mid-april, and in the last 3 weeks it has doubled again Where are people looking to go? Keep …
Are you in travel/tourism? Let’s follow each other on Instagram
I am looking for travel/tourism accounts to follow on Instagram. Please leave your instagram link in a comment. Here’s my link in case you want to connect! http://www.instagram.com/juanpablo1 Looking forward to meeting fellow Instagrammers!
How to prepare for the next disruption to the travel market
(extract from my guide to digital marketing for travel/tourism businesses) I think this pandemic will not be the last one we will suffer. Maybe there will be a second wave of coronavirus after everything is said and done, I’ve seen some people talk about that. It’s also possible that we have a different virus in …
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How to make money in the travel/tourism industry NOW, even if your business is closed
(extract from my guide to digital marketing for travel/tourism businesses) Your customers and prospects got in touch with you for a REASON. That reason still exists, even if your business is closed right now or people are scared to travel. That means you can still make money in the travel/tourism industry. If you don’t have …
Here’s what to say in the travel market during this time
(extract from my guide to digital marketing for businesses in the travel market) In terms of what to say, or what to market during this time, I would say just be very thoughtful and emphatic. Be very careful with your tone and the message you are giving to the travel market. People have bigger things …
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To market or not to market in the travel industry during COVID-19? That is the question
(extract from my guide to digital marketing in COVID times for travel/tourism businesses) One of the questions people have in the travel/tourism industry during this COVID-19 time is whether you should be marketing or not. It’s a very important question. You need to make a decision on whether you are going to stand by and …
How travel businesses can adapt and survive during COVID-19
With all the current travel restrictions and scrutiny, if you are not allowed or don’t want to market your traditional travel offerings, being more creative could be your only way out while things return to normal. Maybe your customers and potential customers are not allowed or don’t want to travel, but they sure wish they …
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Is your travel/tourism business struggling? Asking the right questions might help…
When facing business or even personal challenges, sometimes we forget the simple power of asking the right questions. I just connected with a travel agent and told her I wanted to understand the market better. She pointed me to “host agencies”. I had no idea what those where, but started doing some research and found …
Are you a business owner or marketing manager in the travel market? I want to help you.
I’m deeply passionate about travel and want to find out ways to help businesses struggling in the current environment. So if this is you, please comment down below or message me directly and let’s connect… I have resources, processes and frameworks that might help you navigate these tough times, like my guide to digital marketing …