Check out some interesting solo travel statistics from here:
– Women travel solo more than men (they are about 85% of solo travelers!)
– More than 70% of solo travelers choose a destination at least 4 months before departure (lockdowns? hint, hint)
– Other than eliminating the single supplement, 19.9% said travel companies should have a dedicated page on their website to serve better solo travelers.
Solo travel is growing, and during these pandemic times, solo travelers are DYING to get out there again.
How do I know? Because I’m one of those people! 😊
What has been your experience marketing to solo travelers?
Comment down below!